The Business of Homeschooling
Explore the business side of homeschooling. As the number of homeschoolers continues to grow, the art of marketing to homeschoolers increases in significance. We take a look at the demographics of the homeschool market and homeschooling businesses. Also of interest is the relationship between the homeschooling market and corporate entities.
The Business of Homeschooling:<br>The Homeschool Market
Marketing to Homeschoolers with Podcasts
With podcasts you have a chance to reach a new component of the homeschool audience that you might not reach via newsletters, blog posts, or social media. This video details three advantages to marketing through podcasts.
Marketing to Homeschoolers with Social Media
How homeschoolers interact with social media. Myths about using social media for marketing to the homeschool audience. Social media preferences for the homeschool market.
What is a Media Kit and How Do I Make One?
A media kit is a document you provide to potential advertisers and other parties you are interested in working with information about your value as a partner. It is meant to reflect your reach as a blogger. A media kit can be as simple as an ad page with basic blog and social media numbers or as complex as a full-blown demographic study of your readers printed and bound. Whatever kind of media kit you choose to create, remember to be clear and concise.
Parents Educating at Home (PEAH)
Parents Educating at Home (PEAH) has as its goal to network with businesses and organizations to raise the awareness of home schooling in the community. They work to manage and communicate discounts and savings that home schooling families can receive as well as continually work to obtain additional discounts both nationally and locally on behalf of the homeschooling community. In order to become a member, you must pay a fee.
PR Mama Perspective: Understanding the Homeschool Market
Get tips on how to understand the homeschool market, how to do market research on a home business budget, and whether or not you should buy advertising.
Marketing to Homeschoolers: Specialty Retailers Find a New Niche
If you’re looking for a perfect niche market for your specialty toys, you might try homeschoolers. Since they are outside of the mainstream, they tend to be more skeptical about mass-marketed products and more inclined to make unorthodox choices, as a scan of homeschooling websites and a survey of five homeschooling moms revealed.
The Homeschool Marketer
The Homeschool Marketer is the place to gather all your tips about homeschool marketing and public relations. Whether you are considering marketing to home educators, are a homeschooler attempting to spread the word about your business efforts, or just want to know the news from the busy bees at The Old Schoolhouse Magazine, this is the place to get the "buzz".
Homeschool Speakers & Vendors Association
The Homeschool Speakers and Vendors Association (HSVA) was originated and founded by Steve Clark, a homeschooling dad from Louisville, KY. From 1998 to the present, Clark also spent over 2000 hours working in homeschool booths and speaking at homeschool conventions all across the US and Canada. After meeting hundreds of other speakers and vendors at these conventions, Clark saw that there was a great need for an association that would provide support and assistance, mainly in the areas of compiling convention information and developing marketing resources. After brainstorming the idea with other vendors and speakers, Clark and his wife, Katrina, launched HSVA in 2003.
Marketing to the Homeschool Audience
The homeschool niche is unique and has its own quirks. This youtube video shares ten tips for marketing your product or service to homeschool parents.
Targeting a Message: Homeschoolers and Social Media
Homeschoolers are actually not the easiest marketing targets in general. You might think that we are such a specific subset of the population that we basically have a marketing bullseye on our foreheads, but the truth is that people homeschool their children for such a wide variety of reasons that figuring out where we are coming from can be a full-time job in itself. The one thing homeschoolers DO have in common is their belief that by homeschooling, they are providing a customized education for their child.
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The First Year of Homeschooling Your Child: Your Complete Guide to Getting Off to the Right Start
An increasing number of parents are turning to homeschooling. This guide helps those parents to determine what are the best first steps to take, how to define your educational philosophy, and the best approach for your children. Included is a discussion of how to choose curriculum, assess progress, and stay within the legalities of your state. 
Considering God's Creation
Life science truly comes alive with this 270-page lap-book style notebook for 2nd-7th graders. A Charlotte Mason type discovery approach is easily implemented with creative activities, music and topical Bible studies, making this program a perfect choice for a homeschool family or a classroom. It may be used as a stand-alone science course or as an invaluable supplemental resource for any other program. 
The Trivium: The Liberal Arts of Logic, Grammar, and Rhetoric
Opening the door for beginners who seek a thorough grounding in the first arts of human understanding, this book explains the nature of logic, grammar, and rhetoric-the three of the seven liberal arts-and how they relate to one another. In Renaissance universities, the trivium (literally, the crossing of three part way) formed the essence of the liberal arts curriculum. Examined are topics such as the nature and function of language, distinguishing general grammar from special grammar, the study...
Dr. Montessori's Own Handbook
A short, illustrated guide to the use of Montessori classroom materials. Describes how to set up a "children's house" - an environment for learning where children can be their own masters.
Homeschooling: A Patchwork of Days: Share a Day With 30 Homeschooling Families
From a bedroom community in Nebraska to a farm in Vermont, from families who rely on workbooks to those who have sworn them off, this in-depth examination of the lives of homeschoolers covers a wide range of people and methods. When author Nancy Lande started homeschooling more than 10 years ago, this is the book she wanted that didn't exist. What better way to create your homeschool than reading about others and picking and choosing the styles that appeal to you? Lande has corralled a variety o...